Empowering Women Leaders of Turkcell Through the
"End of Super Woman and Wellbeing in Woman Body Retreat"

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Retreat with Turkcell

In today’s competitive corporate landscape, women leaders often face the challenge of balancing their professional and personal lives while striving for excellence. Recognizing the need for support and empowerment, Turkcell organized a transformative retreat aimed at enhancing leadership skills and promoting well-being among its women leaders. 

This retreat explores the "End of Super Woman and Wellbeing in Woman Body" retreat, designed to help participants embrace their true leadership skills, balance their feminine & masculine competencies and cultivate a healthier work-life balance.

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Event Overview

Event Name: End of Super Woman and Wellbeing in Woman Body
Date: 19-20 October
Duration: 2 Days
Participants: Exclusive to Turkcell's executive women leaders team
Facilitator: Dr. Nil Keskin, Behavioral Scientist, Historian, Leadership and Wellbeing Expert

Event Goals:

  • Help participants shed the “superwoman” persona and embrace authenticity by balancing both feminine & masculine competencies.
  • Enhance leadership skills and personal growth among women leaders.
  • Create a supportive network for sharing experiences and challenges.
  • Support healthy work-life balance by impactful yoga practice.

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Retreat Agenda

The retreat featured a carefully curated agenda that combined workshops, experiential learning, and wellness activities:

  1. Opening Circle
    • The retreat began with an opening circle, allowing participants to share their intentions and set a positive tone for the weekend.
  2. Dismantling the Superwoman Myth
    • Workshops focused on addressing the pressures of the “superwoman” ideal, helping participants redefine their understanding of success and leadership.
  3. Mindfulness Practices
    • Daily sessions of yoga, meditation, and breathwork provided participants with techniques to manage stress and cultivate mindfulness, fostering emotional resilience.
  4. Exploring Feminine Competencies
    • Participants engaged in discussions on the importance of feminine competencies in leadership and how to balance these with traditional masculine traits.
  5. Nature Activities: Olive Harvesting
    • A highlight of the retreat was an olive harvesting activity, symbolizing patience, collaboration, and the beauty of taking things slowly and solidly with Athena archetype. Participants connected with nature and each other.
  6. Understanding the Lunar Cycle
    • This session emphasized the importance of aligning personal rhythms with nature and recognizing the impact of lunar cycles on emotions and energy levels.

Outcomes

The "End of Super Woman and Wellbeing in Woman Body" retreat yielded significant benefits for both the participants and Turkcell as an organization:

  • Increased Authenticity and Empowerment
    • Participants reported feeling liberated from the pressures of the “superwoman” persona, embracing their authentic selves and leadership styles.
  • Strengthened Community and Support
    • The retreat fostered deep connections among participants, creating a supportive network that encourages ongoing collaboration and mutual support.
  • Commitment to Wellbeing Practices
    • Many participants committed to incorporating mindfulness practices like meditation and yoga into their daily routines, contributing to improved mental health and overall well-being.
  • Enhanced Leadership Skills
    • Participants gained insights into their leadership styles and the importance of embracing both feminine and masculine competencies to drive positive change.

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Lessons Learned

The retreat provided valuable insights into the importance of:

  • Tailoring Experiences: Understanding participants' needs is crucial in designing relevant and impactful programs.
  • Creating Safe Spaces: Establishing an environment where participants feel safe to share and explore personal challenges enhances learning and connection.
  • Incorporating Nature: Engaging with nature fosters relaxation and renewal, promoting deeper personal insights and bonding among participants.

Conclusion

The "End of Super Woman and Wellbeing in Woman Body" retreat exemplifies how focused, nature-based experiences can empower women leaders to embrace their authentic selves. By addressing their unique challenges and fostering a sense of community, Turkcell is investing in the growth and well-being of its leaders. This case study demonstrates the potential of retreats to create lasting change, both personally and organizationally.

Let the numbers talk!

Transformative and measurable impact on women well-being and empowerment.

0K+

Empowered Woman

0%

Women improved their
Emotional & Mental Health

0%

Women improved their
Physical Health

"After our cooperation that started at the beginning of the year, the app was received very positively and is a new companion for the Zurich Women, based on recent feedback. This innovation brought by Goddess to the "mental health" apps, which are indispensable for achieving employee loyalty and productivity, is revolutionary. Congratulations."

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Esra Bozkurt

COO - Deputy CEO at Zurich Sigorta

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